Pipedrive is a standalone sales CRM with an emphasis on simplicity, visual design and ease-of-use. Its user interface that visually reflects the natural flow of the sales pipeline. Pipedrive aims to simplicy the process for salespeople to focus on the right deals at the right times, and give managers a clear overview of the company’s performance.
The Salesforce app has capabilities that include, sales management (its heritage), marketing automation, partner relationship management and customer service. These help organizations manage customer accounts, track sales leads, conduct and monitor marketing campaigns and provide service post sale.